Micro-influencer Marketing, also known as amateur publicity/micro-influencer publicity, through micro-influencer (Micro-influencer) personal experience, continuous sharing, discussion and communication with fans, to narrow the relationship between brands and customers, and to deliver more credible product information, Build a solid brand image that attracts more customers to buy. *Please contact us for a free consultation before booking.

Outdoor Advertising Location Introduction Causeway Bay area Causeway Bay District Outdoor Billboard Environment The Causeway Bay MTR billboard is located at 2-10 George Street, next to Exit E of Causeway Bay MTR station. The building is surrounded by three main streets, one facing the busy Hong Kong carriageway and the other in front of the MTR exit. Jardine's Bazaar is one of the busiest streets in Hong Kong, with more than 50 different bus and minibus routes running along it, and it is also a major tram drop-off and pick-up point. The carriageway is often pedestrianized on festive days. Causeway Bay is a three-storey shopping mall selling a wide range of products from cosmetics, famous restaurants to luxury jewelry. Across the street from the Causeway Bay Mall is the famous Japanese department store SOGO. Data on Billboards The Causeway Bay area near the MTR exit has a daily pedestrian flow of over 200,000 people. The average daily traffic volume of Yee Wo Street is 30,000, i.e. 900,000 per month, indicating the potential of placing billboards here. Specifications of Billboards Billboard Dimensions (1). Width 8.4m X Height 5.9m Billboard Size (2): Width 5.1m X Height 5.9m Width 5.1m X Height 5.9m *Please contact us for a free consultation before booking.

Outdoor Advertising Locations Airport Express - Seatback Stickers Want to be in front of your audience when they are traveling to and from the airport? Then the Airport Express advertisement "Seatback Sticker" is the right format for you! Advertising Media Information Specification: 328 seatback stickers (168 small, 160 large) Size (mm): 265 x 110 (small), 287 x 183 (large) 1 full train Route: Hong Kong, Kowloon, Tsing Yi, Airport, AsiaWorld-Expo (round trip) *Please contact us for a free consultation before booking.

Opinion leaders/Internet celebrities (KOL) have a strong influence in the domestic online world. Using suitable KOLs to promote products or brands online can disseminate brand information in a short period of time, attract new customers extensively, increase potential customers' confidence in products, and stimulate consumption desires.

Outdoor Advertising Locations Introduction Globe Tower Advertise in the busiest center of the city! The LED screen on the exterior wall of Global House is located in the middle of the busy Des Voeux Road in Central. It is a commercial and tourist hotspot with an average daily footfall of 68,010 and vehicular traffic of 96,000. The population living in Central has the second highest median income: HK$55,000 per month. The target audience for this segment will be the affluent segment with higher purchasing power. It is an ideal outdoor advertising location for luxury and high priced goods or services. Media Information Media Format: Video (WMV or MP4) or Slideshow (JPG) Audio: Yes Display size: 8m x 6.4m Display resolution: 1600 x 1200 pixels (video), 1024 x 768 pixels (slideshow) Business Hours: Mon-Sat 08:00 - 22:00, Sun or Public Holiday 10:00 - 21:00 Starts: Every Wednesday *Please contact us for a free consultation before booking.

Facebook is the social platform with the most users in the world, with nearly 2.91 billion monthly active users. In Hong Kong, Facebook has more than 5 million users, accounting for 70% of Hong Kong's population. It can be seen that Facebook advertising marketing effectively reaches the target audience. Facebook has a large number of users and occupies a dominant position in the social platform market. According to the Facebook report, the reach rate of its advertisements can reach 70%. In other words, placing advertisements on Facebook can bring unexpected benefits to the advertisers. High-quality advertising content can attract different users, and with the highly interactive characteristics of social media, it is easier for brands to spark discussions. Design advertising content and marketing strategies suitable for Facebook, and produce different advertising forms for different media, so that the brand will attract more attention and discussion, thereby increasing brand value and popularity.

Outdoor Advertising Location Introduction Yau Shing Commercial Center On the corner of Sai Yeung Choi Street and Nelson Street in Mongkok, you will find the most suitable LED outdoor billboard for your advertising campaign. This digital billboard is located near popular attractions such as Bank Center and Langham Place. The L-shaped LED display shows still images, videos and animations to provide flexibility for your creative design. This advertising space also gives you the opportunity to add audio to your advertising design to help you further capture the attention of your audience. Located in one of Hong Kong's largest shopping districts, close to Women's Street, Garden Street, Nathan Road and more... you can be sure that your ad will be seen by the thousands of shoppers who pass by every day. In addition, more than 72,000 cars drive along Sai Yeung Choi Street every month, proving that it's the perfect outdoor advertising location for any brand looking to expand its visibility! Advertising Media Information Media Format: High Definition Full Color LED Video Display with Audio Video Length: 60 seconds maximum Size: 16m x 7m (112 square meters) Display size: 2,688px x 1,176px (full), 1,008px x 1,176px (picture) plus 1,920 x 1080 (video)* Opening hours: 08:00 to 22:00 daily *Newsbar can be added with a slight modification to the display size. Contact us to learn more about display formats. *Please contact us for a free consultation before booking.

Outdoor Advertising Locations Introduction Airport Express - Window Stickers Make a lasting impression on viewers traveling to and from the airport with the "Window Sticker" Airport Express advertising format. Advertising Media Information Specification: 280 stickers for the entire vehicle (including interior and exterior windows) Size (mm): 265 x 110 (small), 287 x 183 (large) 1 full train Route: Hong Kong, Kowloon, Tsing Yi, Airport, AsiaWorld-Expo (round trip) *Please contact us for a free consultation before booking.

Instagram is the fastest growing social media with more than one billion monthly users and 500 million daily active users. Statistics show that users who are active on Instagram are generally younger, so advertising on Instagram can make it easier to reach young customer groups. Ads on Instagram can be roughly divided into Image Ads, Video Ads, Carousel Ads, Story Ads and Shopping Ads. Advertisers can choose a suitable advertising method according to the content, form and style of the advertisement. Instagram is an application that focuses on sharing photos or short videos. We will design beautiful pictures for you, match different ad formats, make the ad capture the attention of the audience, and direct the user to the brand page.

Outdoor Advertising Location Introduction KMB & LWT Promote your brand in Kowloon and the New Territories with Hong Kong's most common 'mobile billboards'! With an average daily ridership of over 2.5 million passengers, you can be sure that your ads will reach a wide audience. Connect with your target audience today with bus body and bus stop advertising from KMB and LW! About KMB and LW Over 4,200 buses (70% of all buses in Hong Kong) 440 routes (of which 38 are LW) Over 2.5 million average daily passenger trips (72% of Hong Kong's average daily bus patronage) 48% of total cross-harbour bus trips 92% of total internal bus journeys in Kowloon and the New Territories Over 2,500 bus stops Over 500 bus stops available for advertising Direct service to private residential areas such as Grande Monaco, Upper River Bank, The Pavilia Farm, Sea to Sky, The Campton, etc. Passenger Profile of KMB and LW Social class: grassroots, middle class, management or above 64% high-income households (monthly income >$60,000) living in the service area 76% of managers and executives living in the service area 76% of degree holders living in the service area 85% of Millennials and Generation Z living in the catchment area KMB and LW Route Coverage Kowloon East 280 Kowloon West 372 Kowloon Central 232 New Territories East 168 New Territories West 233 New Territories North 62 lines Hong Kong Island 278 KMB and Long Win Bus Advertising Format Themed buses: including full-body wrapping and interior themed occupancy, staircases and wall panels. Creative bus and station packages: themed buses, EL illuminated buses, AR stations with 3D animation and illustration solutions Full Sensory Experience: Themed buses, auditory components, scent settings Seatback stickers (Small, Full, Medium, Plus) Wheelchair Side USB charging stations Captain's Back Position Lower deck TV panel KMB and Long Win Bus Advertising Rates Prices depend on the choice of advertising format, duration, location/route and time of year. Rates for bus body advertising range from HK$2,000 to HK$28,000 per four-week period. Bus compartment advertising starts at HK$2,500 per four weeks. Bus stop advertising is the most expensive, starting from HK$3,000 to HK$22,000 per week (network packages are also available for purchasing multiple bus stop advertising spaces at one time). Digital bus stop signage starts at HK$240,000 per fortnight. Arrival TV advertising starts at HK$88,000 per fortnight. KMB and LWB also have app display advertising options, click here for more information! *Please contact us for a free consultation before booking.

Facebook Video Ad Format Video ads are a dynamic form of advertising that allows you to showcase your brand, service or product in a video. The length of the video varies, Facebook states that videos are shorter, but mobile users tend to be more engaged. *Please contact us for a free consultation before booking.

At a time when almost every brand has a social media presence, being present on social media alone is no longer enough. For your brand to stand out and build authentic relationships with your audience, you need to build a strong community of followers. Your followers should feel like they’re a part of something, where they can connect with like-minded folks and form a personal bond with your brand. This is exactly why community management on social media is so important. Investing in it can bring out the humanness of your brand and help you forge a strong connection with your followers. In this guide, we take a deep dive into what community management is on social media and how you can develop effective community management strategies. *Please contact us for a free consultation before booking.