Micro-influencer Marketing, also known as amateur publicity/micro-influencer publicity, through micro-influencer (Micro-influencer) personal experience, continuous sharing, discussion and communication with fans, to narrow the relationship between brands and customers, and to deliver more credible product information, Build a solid brand image that attracts more customers to buy. *Please contact us for a free consultation before booking.

Outdoor Advertising Location Introduction Causeway Bay area Causeway Bay District Outdoor Billboard Environment The Causeway Bay MTR billboard is located at 2-10 George Street, next to Exit E of Causeway Bay MTR station. The building is surrounded by three main streets, one facing the busy Hong Kong carriageway and the other in front of the MTR exit. Jardine's Bazaar is one of the busiest streets in Hong Kong, with more than 50 different bus and minibus routes running along it, and it is also a major tram drop-off and pick-up point. The carriageway is often pedestrianized on festive days. Causeway Bay is a three-storey shopping mall selling a wide range of products from cosmetics, famous restaurants to luxury jewelry. Across the street from the Causeway Bay Mall is the famous Japanese department store SOGO. Data on Billboards The Causeway Bay area near the MTR exit has a daily pedestrian flow of over 200,000 people. The average daily traffic volume of Yee Wo Street is 30,000, i.e. 900,000 per month, indicating the potential of placing billboards here. Specifications of Billboards Billboard Dimensions (1). Width 8.4m X Height 5.9m Billboard Size (2): Width 5.1m X Height 5.9m Width 5.1m X Height 5.9m *Please contact us for a free consultation before booking.

Outdoor Advertising Location Introduction Century Square The advertisement is located at Century Square, at the junction of D'Aguilar Street and Stanley Street, targeting at executives, shoppers on Queen's Road in Central and passers-by heading to Lan Kwai Fong. Billboard Specifications Billboard Dimensions . Width 13,8m x Height 30,1 *Please contact us for a free consultation before booking.

Opinion leaders/Internet celebrities (KOL) have a strong influence in the domestic online world. Using suitable KOLs to promote products or brands online can disseminate brand information in a short period of time, attract new customers extensively, increase potential customers' confidence in products, and stimulate consumption desires.

Outdoor Advertising Location Introduction Citybus Promote your brand on one of Hong Kong's most popular modes of public transportation! Every day, over 1.1 million passengers travel through the city via Citybus' extensive network. Take advantage of Citybus' extensive coverage to connect with passengers, whether they are on the bus, off the bus, in other modes of transportation, pedestrians or tourists! There are two main types of bus advertisements: bus body advertisements and bus interior advertisements. Citybus Route Coverage Citybus has a fleet of more than 1,700 buses covering most parts of Hong Kong, with more than 375 routes, accounting for 52% of cross-harbour journeys. Hong Kong Island: 271 routes (72% of total bus routes) Kowloon: 188 routes (50% of total bus routes) New Territories: 125 routes (33% of total bus routes) Lantau: 52 routes (14% of total bus routes) Covering major commercial districts: Sheung Wan, Central, Wan Chai, Causeway Bay, Tsim Sha Tsui Covering major residential and private residential areas: Taikoo Shing, Mei Foo Sun Chuen, Whampoa Garden, Kornhill Garden, Tuen Mun, Tseung Kwan O, etc. Citybus Passenger Profile Citybus passengers make up 71% of the workforce 47% have tertiary education level (post-secondary/university or above) 30% are professionals, including management, executives and business owners 32% are high-income group with a monthly income of at least HK$45,000 63% are active shoppers and decision makers 40% are families with children Bus Body Advertising Format Bus Body Package (Double Deck and Single Deck): One advertiser uses the whole bus, including the front, rear and both sides. Half-body - large panorama: covers the entire side and rear Half-body - large panorama: covers the whole side Bus Body T - Emperor or Queen: covers most of one side in a T-shape Bus Body T - Wide Top Extra Large, Wide Top, Wide Top Extra Wide: similar to Emperor and Empress, but smaller in size Bus Body Super Border Stripe: a banner that runs horizontally across the side of a bus L-Shape: Stickers that cover the center band and the last window section of the bus body. Jumbo Rear, Large Rear, Super Rear Plus, Super Rear: different sizes of bus rear coverings Top of Bus - Skyline: covering the entire top of the bus Bus Inside Ad Format Bus Interior Package: Includes back of driver's seat, staircase wall, back of seat sticker, upper ceiling, wheelchair area and rings, ceiling sticker Bus Seatback Ad: one single sticker Bus seat back PLUS: two stickers Bus Ad Prices Bus advertising prices vary depending on the format, duration of the campaign, time of day/season, route and number of purchases. Therefore, each case is different. Generally speaking, the weekly price for different bus advertising formats ranges from HK$700 to HK$15,000. As for the price of bus compartment ads and bus seat back ads, the range is between HK$300 and HK$1,200 per week. *Bus Body Ads and Bus Cabin Ads can be combined into packages to maximize the impact of your event. Consult our experts for more information! Citybus' digital advertising options, including digital advertising on Citybus apps, digital display panels at bus stops, in-bus display panels and e-payment machines are also available! *Please contact us for a free consultation before booking.

Outdoor Advertisement Location Introduction Bank of New Zealand Group Center Become part of Hong Kong's iconic skyline! Located in Wan Chai, Sunny Bank Group Center offers a highly visible LED signage in the advertising space, allowing your brand to shine brightly on the skyline of Hong Kong Island. This rooftop L-shaped LED billboard is surrounded by rooftop advertisements of many major commercial buildings and other big brands. Its location is sure to attract the attention of pedestrians and vehicles on the Kowloon side as well as pedestrians looking up at the sky near the building. Target Audience Across Victoria Harbour from the New Times Group Center is the famous tourist hotspot of Tsim Sha Tsui. Tsim Sha Tsui has the fifth highest median household income in Hong Kong at HK$37,500. The median age is 44 years old, however, this is only the data of the residents living there. As Tsim Sha Tsui is a major shopping area and tourist destination, it is a high-traffic area. 2023 records show that nearly 4 million tourists from all over the world, including the Mainland, visited Hong Kong. Of these 4 million tourists, 3 million came from China. Outdoor LED Signage Advertisement Format for Bank of New Zealand Group Center LED Advertising Screen Size: W45.7m x H8.4m Location: 200 Gloucester Road, Wanchai Format: Full color LED electronic billboard Purchase Period: Monthly *Please contact us for a free consultation before booking.

LinkedIn is the most powerful social network in the business world, occupying an important position in the B2B market. As the largest job-seeking platform, it focuses on authenticity and reliability, so it has attracted many highly educated and high-income users to register accounts. For B2B businesses, LinkedIn helps build word of mouth and grow your business. LinkedIn's ads are mainly divided into sponsored content, text ads, and sponsored information dynamic ads. Advertisement on LinkedIn can help build brand contacts and easily reach different customer groups. We will choose the appropriate advertising format according to the advertising content, and create clear and neat advertising copy, so as to enhance the confidence of potential customers in you. *Please contact us for a free consultation before booking.

Outdoor Advertising Location Introduction The Jin Yi Lan Kwai Fong Boutique Hotel This LED billboard in Lan Kwai Fong is perfect for advertisers looking to promote B2C products and services. In addition to being located in Hong Kong's famous nightlife destination, this The Grand LKF boutique hotel LED display is also surrounded by major offices with a daily pedestrian traffic of 100,000. Advertising Format LED Display Size: 9.84m wide x 5.52m high, 5.76m wide x 10.08m high (slightly longer than 12m opposite), 2.88m wide and 2.16m x 11.52m high Display resolution: 984 x 1008px, 576 x 1200px, 504 x 1152px Audio: None Format: MP4, MOV, WMV (video) & JPEG, PNG (image) Operating hours: 12:00 - 00:00 daily Start time: Anytime *Please contact us for a free consultation before booking.

Youtube Preview Ad Format Youtube Preview Ads should not be a stranger in today's society. Youtube is the second largest search engine in the world and it helps you to reach new customers and increase brand awareness. A video advert is a pre-roll advert that is shown to your customers before they start watching the video. Viewers can skip the video if it's not to their liking, which helps to protect the user experience. *Please contact us for a free consultation before booking.

Outdoor Advertising Location Introduction Star City Mongkok This L-shaped billboard of Star City is perfect for B2C brands who wish to advertise outdoor in Mongkok. This location has 240,000+ pedestrian traffic and 87,980 vehicle traffic per day. It is directly facing Shan Tung Street and Sai Yeung Choi Street South for maximum exposure. In addition to enjoying the benefits of being located around popular shopping centers, attractions and restaurants, its L-shaped design provides a 270-degree viewing angle, exposing any advertisement posted on this billboard to busy intersections and two-way traffic. Advertisement Format Billboard Size: Width 20.24m x Height 6.82m (Side A), Width 42.55m x Height 6.82m (Side B) Style: Front illuminated vinyl Location: 47-51 Shantung Street, Mongkok *Please contact us for a free consultation before booking.

Facebook Video Ad Format Video ads are a dynamic form of advertising that allows you to showcase your brand, service or product in a video. The length of the video varies, Facebook states that videos are shorter, but mobile users tend to be more engaged. *Please contact us for a free consultation before booking.

At a time when almost every brand has a social media presence, being present on social media alone is no longer enough. For your brand to stand out and build authentic relationships with your audience, you need to build a strong community of followers. Your followers should feel like they’re a part of something, where they can connect with like-minded folks and form a personal bond with your brand. This is exactly why community management on social media is so important. Investing in it can bring out the humanness of your brand and help you forge a strong connection with your followers. In this guide, we take a deep dive into what community management is on social media and how you can develop effective community management strategies. *Please contact us for a free consultation before booking.